work
Work
I’m a generalist by design. Curiosity has driven me towards web, apps, marketing and teaching, and it’s why I can work with a hospital one month and a startup the next. I learn how your business works first, then build what it actually needs.
design
In every project below, my first assumption about the user was wrong. Now I start by finding out what “good” means to the people using the product.
01
SituaTrackDaily patient follow-up for pediatric surgery teamsSaves 1 hour per day for each intern on reporting.02
CMA CGMHackathon winnerdesigning a shuttle service employees would actually use83.3% lower commuting CO₂ across the plan.03
Scoutan automated lead finder for a French VC fund30+ qualified leads per day from day one04
WinflowA peek into a product spin-offIt got little traction.
SituaTrackDaily patient follow-up for pediatric surgery teamsSaves 1 hour per day for each intern on reporting.02CMA CGMHackathon winnerdesigning a shuttle service employees would actually use83.3% lower commuting CO₂ across the plan.03Scoutan automated lead finder for a French VC fund30+ qualified leads per day from day one04WinflowA peek into a product spin-offIt got little traction.website dev
05
Leadership MoxieI worked alongside a designer as a Web Developer to create this website following a fantasy brand vision, and provided a CMS to grant full autonomy.We created the website over 1 month and quickly optimized the website for SEO and AEO to bring in customers regularly.06
AI to MarketI worked alongside the Founder as a product designer to create this website following an initial AI draft, and provided a CMS to grant full autonomy.We bootstrapped the website over 5 days to be ready for a last minute client meeting.07
RevenI worked alongside the Founder as product designer to build this landing page optimized for ads, and linked to the mobile app’s real-time offers and data.We bootstrapped the website over 7 days to be ready for GITEX Africa (African VivaTech)08
ScalefastI worked alongside a designer as Web developer to create this website following a high tech brand vision, and provided a CMS to grant full autonomy.We created the website over 3 months and quickly optimized the website for SEO and AEO to bring in leads regularly.
Leadership MoxieI worked alongside a designer as a Web Developer to create this website following a fantasy brand vision, and provided a CMS to grant full autonomy.We created the website over 1 month and quickly optimized the website for SEO and AEO to bring in customers regularly.06AI to MarketI worked alongside the Founder as a product designer to create this website following an initial AI draft, and provided a CMS to grant full autonomy.We bootstrapped the website over 5 days to be ready for a last minute client meeting.07RevenI worked alongside the Founder as product designer to build this landing page optimized for ads, and linked to the mobile app’s real-time offers and data.We bootstrapped the website over 7 days to be ready for GITEX Africa (African VivaTech)08ScalefastI worked alongside a designer as Web developer to create this website following a high tech brand vision, and provided a CMS to grant full autonomy.We created the website over 3 months and quickly optimized the website for SEO and AEO to bring in leads regularly.Backend design for booking flows for service businesses
Data Analytics
11CombigoData analytics for the startup that had an overwhelming amount of data and couldn’t figure out how to scale.€120k in profit and achieving the company's highest monthly sales on record.12Saint LaurentConducted a market study and benchmark across 11 luxury brands in 3 Asian markets to define their SMS channel strategy.Presented strategic recommendations directly to the executive committee after 3 weeks of research and analysis.13LVMHHackathon winnerLVMH How to Market in AsiaIn one day, we exploited LVMH internal and external data to propose a prediction model and a winning marketing strategy for the south korean market.14Decathlon DigitalHackathon winnerDecathlon Digital SustainabilityWithin 1 day, we created a purchase and rental strategy for Decathlon digital’s IT department with appropriate KPIs to ensure balance.